When Intys became an official sponsor of the Louvain-la-Neuve Hockey Club (LLNHC) for three seasons, the ambition went beyond putting our logo on a jersey.
We saw an opportunity to support a local community whose values strongly resonate with our own: performance, team spirit, continuous development and sustainable impact.
Almost one year later, the partnership has grown into something very tangible, bringing together sport, business, young talent and the Intys community.
Shared values, from consulting to sport
At first glance, management consulting and hockey may seem like two very different worlds.
Yet high-performing teams have a lot in common.
Whether on the field or within an organization, sustainable performance requires preparation, trust, collective intelligence, resilience and the ability to continuously learn and adapt.
It also requires people who are willing to share their experience and help others grow.
This is one of the reasons why our partnership with LLNHC felt so natural.
Helping the next generation grow
One of the most meaningful illustrations of the partnership is the appointment of Vincent Vanasch, Olympic Champion and three-time World’s Best Goalkeeper, as Elite Manager at LLNHC.
The initiative was made possible with the support of Intys, turning our partnership into a concrete investment in the development of the next generation.
As Vincent himself explained when his new role was announced, the LLNHC project also resonated with Intys’ own philosophy: Engage for Impact.
For us, this is precisely what a meaningful partnership can achieve: creating the conditions for experience to be shared, talent to develop and people to progress.
Bringing the partnership to life
A partnership also becomes meaningful when people can experience it.
Over the past season, Intys has progressively become part of the LLNHC community, from our presence on the club’s new jerseys to events bringing together players, families, partners and Intyssers.
During an Intys-branded Super Sunday, for example, we brought the Intys identity to the club for a weekend of hockey and activities, creating a shared experience around the matches of the club’s top teams.
The partnership also connects us to LLNHC’s growing Business Club, where more than 150 participants regularly come together to exchange perspectives, discover new ideas and build relationships beyond the hockey field.
LLNHC itself continues to evolve.
Over the past season, the club has invested in its infrastructure and identity, with new jerseys and a giant screen creating a new gathering point at the heart of the club.
Its calendar has also continued to grow, with Super Sundays, tournaments, family events and Business Club evenings bringing an increasingly diverse community together.
More to come
We are only entering the next chapter of our three-season partnership.
Over the coming seasons, our ambition is to continue finding ways for Intyssers to experience the partnership themselves, whether by attending matches, taking part in tournaments, joining events or simply sharing a moment with the LLNHC community.
Because ultimately, we believe the value of a partnership cannot simply be measured by how visible a logo is.
It is measured by the experiences it creates, the people it connects and the opportunities it helps make possible.
That is what we mean by going beyond sponsorship.
Engage for Impact, on and off the field